A New Brand for TDH
BRAND STORY | The Doctor’s House is a historic property located in Green’s Harbour that was started more than half a century ago by a young doctor and his wife, both of whom had a talent for gardening and a love for animals. The logo makes use of a clean and simplistic design scheme. The font style is clear and concise in its presentation. The colour is bold and classy so as to not pigeonhole the brand. The ‘dh’ is used to subtly identify it as an award-winning inn, spa, and restaurant.
ELEMENTAL ICONS | The elemental icons for the Doctor’s House represent a place where the elements of experience enhance our well-being. Earth, wind, fire, and water play off of each other to nurture visitors’ mental, physical, emotional, and spiritual states. These icons will be used throughout the website and other marketing collateral as subtle details that will help tie in the teardrop shape found in the logo, as well as reinforce the property’s connection to nature.